Amazon looking to put on a showcase for mobile esports
Esports Betting Report

Madden NFL, Mobile Masters Esports Events Coming To Las Vegas

Mobile Masters Las Vegas
Two more events in a busy esports calendar will be coming to Las Vegas as the city continues to progress as a hub for American esports competition.

Madden comes to Vegas

Gamers will first see a Challenger tournament for the new year’s Madden Championship Series. The latest edition of the pro circuit for EA Sports’ Madden NFL series was announced in August, and brings with it official partnerships with all 32 franchises in the NFL.

The Xbox One event will take place at Millennial Esports’ 15,000 square-foot Downtown Las Vegas Esports arena Sept. 23-24.

The competition will boast a $10,000 prize pool, with the winner advancing automatically to the Madden Classic in October. And with the event being an official part of the Madden Championship Series, competitors will be jockeying for series points as well.

Millennial Esports Corporation CTO Adam Morrison said registration was up from the company’s previous Madden event. That indicates a strong surge in support for competitive Madden play and a good reason to take notice of the new pro Madden circuit. The entry fee started at $100 and is now $125.

“Everyone else is doing a $5k tourney, but we wanted a bigger prize pool to appeal to more players,” Morrison said in a press release. “We had a blast working with EA at our first sanctioned West Coast Madden tourney in March and we were thrilled to see such a strong early interest in registering for this tournament, nearly 200% more registrations so far.”

Mobile gaming makes an impact

Online retail giant Amazon first made its interest in esports known with the purchase of streaming platform Twitch, but the company hasn’t stopped there. The company also runs its own tournaments, and will be hosting Mobile Masters Las Vegas Oct. 14-15.

The event will include tournaments for four mobile titles, including:

  • Vainglory
  • World of Tanks Blitz
  • Critical Ops
  • Power Rangers: Legacy Wars

A total of $80,000 in prizes will be up for grabs.

Mobile gaming has seen an increasing number of developers and publishers attempting to establish competitive scenes around their titles. Vainglory has been among the most successful. Developer Super Evil Megacorp running an official pro league with major events scheduled through the calendar year.

Fans haven’t yet flocked to esports on mobile platforms in the same numbers that tune into games playing on more traditional desktop platforms. But the immense number of smartphone and tablet owners worldwide makes the mobile marketplace an attractive one.

Amazon’s interest, and the continued development of the Mobile Masters series, speaks to the potential of mobile esports. And the choice of Las Vegas as host for the event speaks to the city’s potential for esports events.

Vegas and esports

America’s betting capital has increasingly been seen as a hot destination for esports event organizers and teams. And it comes as the market for esports betting continues to expand.

The city is obviously good at drawing tourists and visitors to big events. Local casino operators have begun showing interest in incorporating competitive gaming into their entertainment offerings.

These two events coming to Vegas are just the latest example of the city’s intent to increase its footprint in esports.

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Jared Wynne
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Jared Wynne has spent more than a decade working in the esports industry as a writer and consultant. His work on esports has been featured by a variety of publications and he has helped to build multiple media operations in the space.